"The most effective way to cope with change is to help create it." L.W. Lynett

"Every man is two men; one is awake in the darkness, the other asleep in the light." Kahil Gibran

"The rewards in business go to the man who does something with an idea." William Benton

Today's image: Contro il muro by morillo. Wonderful. Thank you for sharing.

Summer reads: Get Amazon info clicking the title. Motoring with Mohammed by Eric Hansen. Hansen is a first-rate travel writer, fun reading. Perdido Street Station by China Mieville. Science fiction in the tradition of Wyndham Lewis and Mervyn Peake. Amazing. Buying In by Rob Walker. The Timesman we love for writing the column "Consumed" in the NYT Magazine favors us with a book "The secret dialogue between what we buy and who we are." Just like the column only better. Personality not included by Rohit Bhargava. "Why companies lose their authenticity - and how great brands get it back." The Myths of the North American Indians by Lewis Spence. First published in 1914, insight into Native-American culture that is part ethnography, part history. Enjoying all of these - highly recommended.

David Pogue has been booked to keynote this fall's NAB Radio Show. Today's video is David presenting at TED. When it comes to tech, simplicity sells