Friday, July 30, 2004

"The play's the thing" Shakespeare

Congrats to Tony Coles, Mary Lou Gunn and Ed Krampf. The report card is in. They took an AM station, KPOJ, into the top ten in one book (0.4 to 3.7) using a combination of the Air America net and Jones' Ed Schultz. Many might say progressive radio and Portland are an obvious match, yes, that may be true but only one station took advantage of it. Meanwhile in what may be one of the nation's longest running attempts to get on the ratings radar, locally owned KPAM is down to a 1.6 share. I wonder, just what do those station folks tell the good Dr. Pamplin this time (he again gets my vote for most patient owner of the decade).