"Change before you have to." Jack Welch
"When a thing is done, it's done. Don't look back. Look forward to your next objective." George C. Marshall
"Often you just have to rely on your intuition." Bill Gates
150 men showed up wearing high heels and ready to run. 50 men, selected at random, competed to win tickets to see Hannah Montana. It played out as The Y98 High Heel Derby. The Y98 Insane Promotion Posse staged yet another cool event.
Kudos to Courtney Landrum (her idea), Laura Hobson and Lindsey Wright (their execution). More pics at the Y98 site here. Related WaPo story here.
Success is not an accident: CBS Radio programming ace Mark Edwards is winning in St Louis because he understands the critical importance of being, and staying, in the moment. Doing that is hard work, doing that consistently, being known for it, that's the stuff of truly great performance art. As ever, Mark's stations are tight and right on time. In the just released summer numbers Y98 and KEZK dominate the female demos, they own prime. Moreover, they've earned it.
Thursday, October 18, 2007
Labels:
CBS Radio,
Mark Edwards
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