"Every industry on the planet is being reinvented from the customer backwards. Companies need to bring as much innovation to the demand chain as they brought to the supply chain. How do customers learn about this product or service? How do they pay for it? Acquire it? Use it? Experience it?" Gary Hamel

We can all learn something from Doctor Hamel. By any measure he is the world's best strategic thinker and his observations are always loaded with insight. In the sea change that is happening in media today - from producer-centric to user-centric - his comment relative to demand chain innovation is spot on.

A few quotations included in an upcoming talk...

"You know you've achieved perfection in design, not when you have nothing more to add, but when you have nothing more to take away." Antoine de Saint-Exupery

"There is absolutely no inevitability as long as there is a willingness to contemplate what is happening." Marshall McLuhan