Monday, April 14, 2008

"Talent hits a target no one else can hit; genius hits a target no one else can see." Arthur Schopenhauer

"A point of view can be a dangerous luxury when substituted for insight and understanding." Marshall McLuhan

"Advertising may be described as the science of arresting the human intelligence long enough to get money from it." Stephen Leacock

Today's image: Fire Canoe #3 by peter bowers. Simply beautiful. Thank you for sharing.

Vegas, baby! NAB.

From Chapter 1, Made to Engage, Stop listening to your customers and start interacting with them, The Age of Engage by Denise Shiffman (Amazon info)...

Understanding the Live Web

This isn't your Web of just five years ago. This is a new Web, an interactive, user-generated, linking, social environment. Take a look at a simple comparison of what's changed.

Web 1.0 > Web 2.0
Static > Live
Publish > Interact
Inform > Engage
Link > Tag
Sell > Socialize
Control > Collaborate